What is SmartStream™
SmartStream™ starts by using patent pending technology to learn
readers’ technical interests. Then our staff of experts find new
content based on each reader’s technical profile and reading
history. Each week, SmartStream’s weekly email updates keep
professionals up to speed on their areas of focus.
For advertisers, SmartStream’s technology provides the clearest
picture yet available of each IT or HR professional’s area of interest,
focus and purchasing authority.
Benefits of SmartStream™ for Marketers
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Leverage the power of actions over words
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Internal research shows SmartStream™ action data 3 times more
predictive of future actions than self reported data.
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Deeper targeting and more selects
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Strongly predictive activity data tell when a prospect is
researching technologies and ready to buy
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Ability to find other buyers "like" your last customer
Advanced datamining and behavioral modeling delivers great content-cusomization
value to readers and high interest predicability and conversion for marketers.
Read why SmartStream generated leads close at a significatly higher rate than typical online business leads.